Rapidly evaluating price and access potential for an early asset

Set early price expectations within 5% of achievable price for more accurate forecasts

  • Preeti Patel

    Founder, CEO

  • 12 Videos

    Align on base-case scenarios

  • Global Pricing Innovations

    The Power Behind Insights

  • 4 Ebooks

    Free of charge

What's included?

  • 7 Chapters
  • 1 Certification
  • 340 Questions
  • 25 Video
  • 32 PDF

Become a Strategist 

You will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, set a strategic framework when writing

Personal brand

 You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing.
Meet the instructor

Preeti Patel

As the CEO and Founder of Global Pricing Innovations (GPI) for over eight years, I have been leading a company that delivers integrated insights, data analytics, and business transformation for price, access, and commercial teams within life sciences. I have a strong background in drug pricing and a passion for driving innovation and value creation for our clients.

At GPI, we use creative data driven techniques to support sustainable price and access strategies for our clients, who include several top pharma/biotechs. Our mission is to make a measurable difference to the life sciences industry by providing solutions that enhance value, access, and outcomes. Our cultural values are centred on promoting the ambitions of inspiring and talented individuals, fostering inclusivity and collaboration, partnering as 'one team' with our clients.
Patrick Jones - Course author
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